Euromed Business School

The Specialized Master in Marketing and Business Development offers students a cutting-edge training that prepares them to occupy positions of responsibility in the Marketing, Sales and Business Development, and Communication Departments in different sectors. 
This course prepares future professionals to master the analysis of marketing data and decision making, to mobilise marketing tools for action (digitalisation, innovation), and to design efficient business and digital strategies.
The two years of the Master's programme allow students to develop skills and expertise to lead and transform organisations.  
 

Euromed Business School

Analyse and adapt to the digital challenges of companies 
Define and implement the digital marketing strategy; 
Define and implement the marketing strategy;
Define and implement an e-commerce strategy; 
Define and implement a business strategy 
Innovate to imagine products and solutions that meet the needs of stakeholders and organisations; 
Mastery of IT tools and quantitative marketing analysis techniques;
Innovate to imagine products and solutions that meet the needs of stakeholders and organisations; 
Mastery of communication skills;
 

1st year of the Master's degree 
To have validated either: 
The first six semesters of the Bachelor's degree in Economics and Management or equivalent; 
The first six semesters of a state-recognised business and management school;

Entrance exam in two stages:
 1: Pre-selection based on file review 
 2: Motivation interview
 

Marketing and Business Development 
The Marketing and Business Development Master's degree offers students a cutting-edge training that prepares them to occupy positions of responsibility in the Marketing, Sales and Business Development, and Communication departments in different sectors. 

Digital Marketing and E-business 
The Master's degree in Digital Marketing and e-business prepares students for the careers in digital marketing, e-commerce development, and the digital transformation of organisations, providing them with the knowledge and tools they need to master the analysis of marketing data and decision-making, the levers of marketing action: digitalisation, innovation, business modelling, and the design of marketing strategies adapted to the digital economy. 

Marketing and Business Development 
Business Manager;
Marketing Project Manager;
Business Development Manager;
Customer Service Manager;
Chargé d'affaires;
Marketing Researcher;
Sales Manager;
Product Manager. 

Digital Marketing and E-business 
Mobile Web Project Manager;
E-CRM Project Manager;
Digital Strategy Officer;
Digital Marketing Director;
Community Manager